// Flash HTML in die Variable schreiben
var FlashContent = "";
FlashContent += '<object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="https://fpdownload.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=8,0,0,0" width="683" height="120" id="film_obj">';
FlashContent += '<param name="allowScriptAccess" value="sameDomain" />';
FlashContent += '<param name="movie" value="/images/head.swf" />';
FlashContent += '<param name="loop" value="true" />';
FlashContent += '<param name="menu" value="false" />';
FlashContent += '<param name="quality" value="high" />';
FlashContent += '<param name="wmode" value="transparent" />';
FlashContent += '<embed src="/images/head.swf" width="683" height="120" loop="false" menu="false" quality="high" wmode="transparent" allowScriptAccess="sameDomain" type="application/x-shockwave-flash" pluginspage="http://www.macromedia.com/go/getflashplayer" />';
FlashContent += '</object>';

// Flash-Inhalt in die HTML schreiben
var FilmDiv = document.getElementById("film_div"); 
FilmDiv.innerHTML = FlashContent;